Hey Veil Vixens!
You know the scenario: you pull the perfect veil and your bride is in love—maybe it’s the lace edge, the perfect pearls, or the way it frames the train of her gown. But then she sighs, “I wish it had a separate layer I could wear over my face… a blusher.”
Don’t let that be a missed opportunity! As professional bridal stylists, we know a little know-how goes a long way. This is a quick, on-the-spot magic trick that turns a standard one layer veil into a coveted two-tier style right on the sales floor, requiring zero pins or clips.
Why Offer a Blusher?
A blusher layer adds drama, tradition, and value to a veil.
- It creates a beautiful, ethereal moment during the walk down the aisle.
- It allows the bride to “unveil” herself, a major photo-op.
- It gives the veil versatility—two looks for the price of one!
- The biggest bonus? It makes a simple accessory truly bespoke, boosting your YES! moments.
The Sales Floor Transformation: From Flat to Fabulous
A single-layer veil (the most common style) has the comb at the top edge. To create the illusion of a blusher layer for your bride, you simply need to change the position of the comb.
What You'll Need:
- A flat circle veil (like Aditi) or any single layer veil with a comb already attached).
- 10 seconds to watch this video! 👇
The Quick-Change Steps:
Want that in writing? No problem!
1. The Starting Point: Put the veil in your brides hair as you usually would. Note how the fabric flows down in one single layer.
2. The Drop: Now, remove the comb from her hair and slowly drop the comb down in front of her until it is dangling around her bellybutton.
- The Shorter Tier that hangs down over her chest/stomach is mimicking the length and look of a blusher!
- The Longer Tier flows from the comb and trails behind her as a beautiful, long layer.
3. The Reveal: The fabric is now instantly divided into two unequal tiers.
4. The Pitch: While holding the veil in this position, explain: “How romantic is this blusher? When I order your veil, I’ll make sure the comb is attached at the right place here so you get the exact look and lengths you want.”
5. The Price: Since every veil we make is unique to YOUR bride, you’ll want to chat in with us for a quick price quote anytime you make a change to the design.
- Our chat is staffed with former bridal stylists Monday through Saturday to help you out!
- Pssst it’s that chat button down there, in the lower right corner of your screen.
The Result:
You’ve just demonstrated the effect of a two-tier veil using a one-tier sample, creating an instant “I need that!” moment. And the best thing is you can use this magic trick with any veil in our collection! This simple sales floor technique turns an “almost” into a “YES!” Now, go sell that dream!
xo,
